Course Curriculum

  • 1

    Introduction

  • 2

    Writing Principles for IC

    • Video: Writing Principles

    • Exercise: CEO Email

    • Video: Exercise Sample Solution
  • 3

    Speaking Principles for IC

    • Video: Speaking Principles

    • Exercise: Speaking Principles (in-person example)

    • Exercise: Speaking Principles (virtual example)
  • 4

    Crafting Compelling Content

    • Video Feature: Mike "Doc" Emrick

    • Video: Think Like a Journalist

    • Exercise: Is This a Story?
  • 5

    Delivering and Receiving Feedback

    • Video: Delivering Feedback on Writing and Speaking

    • Video: Receiving Feedback on Writing and Speaking

    • Exercise: Delivering and Receiving Feedback
  • 6

    Conclusion

    • Video: Conclusion